Union of Chambers and Commodity Exchanges of Turkey

According to a survey conducted under the academic supervision of Yıldız Technical University (YTU) Department of Statistics via field work performed between December 15^th, 2018 and January 30^th, 2019, interviewing 12,000 people with 60 questions, totaling over 120,000 minutes in phone calls, the TIE 2018 study gauged the reputation of the brands and institutions operating in 30 different sectors in Turkey's economy.

In a study of a sample of 26 regions and 72 provinces using the Computer Assisted Telephone (CATI), the perceptions of the institutions and brands were determined in the main sectors of the economy including energy, appliances, GSM, construction, automobile, garment, food, medicine, transportation, banking, electronics, tourism, insurance, education, machinery, furniture, retail, soft drinks and the fuel industry.

TOBB President Hisarcıklıoğlu, unable to attend the ceremony, stated in his message that he is honored to receive this award and emphasized that he received this award not only for himself but also for 365 chambers and exchanges in 81 provinces and 160 districts.

In his message, Hisarcıklıoğlu said, “Today, prestige is the most valuable asset of everyone, not just companies. Because reputation brings trust. Trust is perhaps the only common denominator that affects all human relationships. Trust is very difficult to earn while losing it is infinitely easy.”

The persons, institutions and brands awarded and the sectors in which they operate are as follows:

• Koç Holding, Turkey's most reputable Brand,

• Koç Holding in the Holding Category

• İGDAŞ in Natural Gas Distribution Sector,

• Ağaoğlu in Construction,

• Mercedes-Benz in the Automotive Sector

• Ülker in the Food, Flour, Chocolate and Candy sectors

• Coca-Cola in Soft Drink Sector,

• Sütaş in Processed Food Industry

• Anadolu Sigorta in the Insurance Sector,

• Acıbadem Hospital in Health Sector,

• Migros in the Retail Sector

• Tavuk Dünyası in Restaurant Industry,

• Opet in Fuel Sector,

• Burger King, Fastfood

• İstikbal in Furniture Industry,

• Avon in Cosmetics Industry

• Eczacıbaşı in the Pharmaceutical Industry,

• Turkcell in the GSM Sector,

• Arçelik in Home Appliances Sector,

• Vestel in the Household Electronics Industry

• Teknosa in the Technology Retail Sector

• Kiğulı

• H & M in Women's Clothing Category,

• Lassa in the Automotive Sector Tire Category,

• Turkish Airlines in the Air Transportation Sector,

• Kamil Koç in the Land Transportation Sector,

• ETS Tour in the category of Tour Operator in Tourism Sector,

• Ziraat Bank in the Banking Sector,

• Hilton Hotels & Resorts in the Hotel Category in the Tourism Sector

• Turkey's reputable brand, Torku,

• Güler Sabancı, the most prestigious female business person,

• Ali Koç is the most prestigious business person

• M. Rıfat Hisarcıklıoğlu, Business World Civil Society Leader